About Your Local BMW Retailer | Group 1 Cambridge

Enjoy a year's complimentary insurance, three years' servicing, plus 2.9% APR Representative on the BMW 1 Series & the BMW 2 Series. Get Offer

OUR CUSTOMER REVIEWS

SALES

5.0

SERVICE

4.0

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

New car sales
Service

222 ratings and 153 comments received in the last 90 days.

04 June 2026

The whole process was made extremely easy by Lewis from first seeing the model to driving away in a new vehicle he could have been more helpfull.

03 June 2026

Lewis was extremely helpful throughout.

03 June 2026

Adam was very patient answering each one of our questions and explained with great detail and care what are our options.

03 June 2026

Excellent customer service and expert knowledge. James and Paul were very good at explaining about the cars and the process and they followed up well.

27 May 2026

Everyone was so nice

25 May 2026

Painless experience and great sales staff

20 May 2026

The team at Group 1 Cambridge did a great job answering my questions and providing me with the information needed to make my purchase.

17 May 2026

Nothing to moan about, all went well.

02 May 2026

Great customer service

30 April 2026

It was easy, and seamless just as expected.

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27 April 2026

Lewis was absolutely fantastic throughout the experience of the car journey

25 April 2026

The experience was absolutely fantastic. Every interaction from first contact with the Sales Executive Paul Smitham, to collection of my new car was professional, friendly, informative and attentive.

16 April 2026

Fantastic salesman not pushy very informative and a pleasure to meet

03 April 2026

Lewis was fantastic from the very first time I met him all the way up to handing over the car. Knowledgeable, super helpful, easy to speak to, seemed to genuinely really care and super responsive. Really pleasant guy and great at his role!!

27 March 2026

James Trillwood was excellent. He was informative, incredibly helpful, patient and particularly helpful regarding the technical aspects of the car. He has a very relaxing disposition.

27 March 2026

Great car. Friendly service

26 March 2026

Because I could ask for nothing more.

24 March 2026

From the initial enquiry to the final handover, William was professional and helpful, answered any questions I had & was able to price match another offer. We ran out of time during the handover so he offered to do a home visit. He is a credit to BMW

24 March 2026

Will, our point of contact was so helpful and made everything really special. The only reason that this is a 4 is that for a brand new car I was disappointed with the cleanliness of it. although washed - on opening the boot and doors it wasn't 100%

24 March 2026

Lewis provided excellent service, keeping me updated throughout the process and providing support when required

24 March 2026

All went as expected. James was great

23 March 2026

Will Macey was polite knowledgeable and very professional.

17 March 2026

Sales manager was very good. Business manager equally so.

06 June 2026

The booking in arrangements were fine and your colleague on the service desk indicated the work would take 2- 2 1/2 hours. Something must have gone wrong in the workshop because the work took over 4 hours. I checked the position at 3 & 4 hours

06 June 2026

Great customer service.

06 June 2026

Tyres were changed as part of an MOT. However, the tyres pressure was not carried out properly, with the (low) tyre pressure indicator coming on within 2miles of leaving the garage. We had to go back. This does not inspire confidence!

05 June 2026

The issue with my wheels would not be fixed under warranty which I find astonishing for an expensive car I have only had for a few months

04 June 2026

Everyone at BMW were very helpful and I couldn't fault anything with my experience.

04 June 2026

MOT done effectively. A comfortable waiting environment in which I was able to connect my laptop and do work. Decent coffee.

04 June 2026

Relative ease of booking / process / drop off & collection etc. informative video overview is great! only slight negative would be not being able to pay over the phone so my wife could just collect the car

03 June 2026

Good follow up call to explain advisories and that tyre technician thought they were Ok. Two had been recommended for replacement.

03 June 2026

Parts folks always brilliant.

01 June 2026

Very satisfied with the service team, polite, efficient, and great communication.

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01 June 2026

Garage is conveniently located and easy to reach; comfortable interior, coffee/drinks available, although the Bedford branch's desks to work on your laptop while the car is being serviced is better still! Service took 2x as long as originally quoted.

31 May 2026

Efficient and Jeremy kept me informed.

31 May 2026

Rear air suspension sensor damaged. Car l released with the rear significantly depressed -wasn't detected by QC. Had major service and insufficient oil warning on drive home. Now have engine warning notice on with wife and kids on Motorway. Dangerous

30 May 2026

The tyres didn't get replaced the first time eventhough the issue was identified and discussed well in advance. Had to take my car again and wait a day for the tyres to be changed. Was charged additional for the tyres and then but refunded.

29 May 2026

Drop off and collection of car was well organised. Explanation of work carried out was clear and concise.

28 May 2026

I used the desk space to work whilst I was waiting and it was an excellent set up.

28 May 2026

Jeremy and the team were fantastic, from arranging a courtesy car to replacing the charging port I was really taken care of and made to feel valued as a customer.

28 May 2026

When I had a recall for the Airbag, BMW included a free health check and wash. Fair play. The only negative was the customer service advisor women on desk at the back. She was abit moody and not interested in a few questions I had.

27 May 2026

Staff were welcoming and helpful, and the estimated cost was as advised. Service was completed more rapidly than expected, and I appreciated the complimentary wash and vacuum of my vehicle.

27 May 2026

From booking through to collection the experience was professional, efficient and stress free. The advisor and technician both took the time to listen to and properly investigate my concern, and the fault was diagnosed almost immediately.

27 May 2026

Initially I was frustrated the call center had not passed on to the service department the information I had shared and emailed to them. However Camborne service department were very good

27 May 2026

Very good service

27 May 2026

Daniel always does a great job. Thanks for the video

27 May 2026

Did everything that was supposed to be done

27 May 2026

The team onsite are great. The continuous attempted calls to understand how things went are very annoying and there doens't seem to be a way to opt out of these marketing calls

27 May 2026

Precisely as predicted, time as anticipated

26 May 2026

I was kept informed throughout of my vehicle delivery timings, and was a quick and efficient process for handover.

26 May 2026

Asked for a petrol loan car which was not available. Therefore was left stranded which was less than ideal. Dealership recommended repairs which an independent BMW garage suggested were

25 May 2026

The car was picked up at the time arranged & brought back with the work completed also as arranged.

24 May 2026

Everything was handled very well Car was charged without asking Washed Quote was accurate and good value Friendly, helpful adviser

23 May 2026

Great customer service and car looks and feels great

23 May 2026

Staff at both the dealership and the survey team completely ignored my *requirement* not to be called for any reason. When I say do not call me, I expect ZERO phone calls for any reason, including this survey.

23 May 2026

Self-explanatory

21 May 2026

Good communication. Washed my car

20 May 2026

Knowledgeable and courteous staff

20 May 2026

All was going swimingly until your call centre called me with benign questions about how was my visit (all i had done was a door glass replaced), but she continued with her script to tell me I was going to get a survey! please stop.

20 May 2026

Very easy to book in and quick. Only 4 stars because I left notes about minor issues on the kiosk when handing in the car that went ignored

19 May 2026

The booking process and reception experience were extremely smooth and easy, and the staff were welcoming throughout. My only disappointment was finding boot dirt and scuff marks on the door panels afterwards, as it slightly took away from a positive

19 May 2026

Timely service and helpful visual check which revealed a significant problem.

18 May 2026

Polite staff who carried out work to a high standard and highlighted safety issues with my vehicle. Showroom was impressive and had IT installed allowing me to work whilst my car was being fixed.

18 May 2026

Easy online check-in. This was a 1st oil service. It was performed efficiently, I had a video of my car. I was informed about the service findings prior to check out. The staff are courteous and helpful.

18 May 2026

I rang on Thursday 7th to report a sensor fault which had caused my car to go into limp mode. I had hoped to get it fixed for my return trip to Norfolk on Tuesday 12th. I was delighted it could be fitted in, attended to while I waited. And it was!

17 May 2026

Expensive labour costs

17 May 2026

Friendly staff, constant updates, nice environment, plenty of coffee!

16 May 2026

Everything went very smoothly and Adam kept me informed throughout the whole time my car was away.

16 May 2026

Car was dealt with efficiently and the service department also accommodated an MOT request in addition. Car was prepared well for collection and staff were friendly and professional.

15 May 2026

Pity you've dropped free courtesy cars

15 May 2026

Easy booking online. Lots of email and sms reminders. All went smoothly on the day. Pleasant and professional staff at the service centre.

15 May 2026

The only fault/issue I raised when I left the vehicle did not get resolved on the day because "it is an intermittent fault that didn't show up when I looked at the vehicle" and "the vehicle is out of warranty"

15 May 2026

Excellent service

13 May 2026

Car service was fine. waited while car was serviced.I tried to use the coffee machine and after 3 goes of trying to make a coffee I gave up as the grinder was grinding the beans too coarse so all I got was a watery milk with slight taste of coffee :(

13 May 2026

Prompt attention from all staff we met and efficient contact. Kept updated with progress of my car.

13 May 2026

Apppointment easy to make. Service completed in time scale given. Pleasent staff

13 May 2026

Quick turn around

12 May 2026

The work for the recall and the inspection and service were all completed efficiently and in good time.

12 May 2026

Lorraine was assisting me and she was so so lovely! The rest of the team were also good too.

12 May 2026

Great service however when booked over the phone I requested a car as I had work and this wasn't logged and therefore I had to wait, thankfully the guy who served me made sure it was done within an hour & a half.

12 May 2026

The car came in for warranty work, an issue was identified and I was sent an automated quote for approval. I purchased the car 3 months ago for £46k. The intention was clearly to try and charge me for the work. Feels like a scam!

12 May 2026

Poor Managment, poor communication and poor attitude

12 May 2026

Relatively smooth drop off/collection/comms were offset by a high friction Enterprise car hire experience and confused comms about the pricing of a suspension repair (£932 then £1050 then £932 again). Hot desks/WiFi/coffee were a saving grace.

12 May 2026

Helpful staff and very quick turnaround

08 May 2026

Very satistfied with the quick turn around and very efficient

07 May 2026

the health check was done quickly and service caried out on time wih no fuss

06 May 2026

Excellent customer service from start to finish ..staff very friendly and the CitNow video very informative which allows you to understand whats happening with your car .. Thank you

06 May 2026

very efficient

05 May 2026

I was booked in for a service and MOT, waiting on site for the job to be done. It was scheduled for 3 hours (already very long to wait). I had to wait 5 hours 30 minutes for my car to be ready with very little updating from the staff.

04 May 2026

Nice welcome, escorted to the service desk and a very pleasant person booked us in. We had to ask them to look into the stop/start not working properly which was no problem.

04 May 2026

Although I was told there would be a bit of an extra wait I still had to chase when my car would be ready. The keys were sat on the desk goodness knows how long for. No snacks at the coffee machine area either. I was starving!!

03 May 2026

We did not receive promised phone call by service reception that work was completed. Offer to carry out vehicle valeting was less than impressive - areas of wheels and bodywork not cleaned. 4 Service reception staff ignored us for several minutes.

03 May 2026

On time - to quoted price - car returned washed and cleaned -

03 May 2026

Everything went smoothly from start to finish

02 May 2026

A caring and professional service, nothing was too much trouble, very satisfied customer

01 May 2026

We have used Group 1 Camborne for many years and have always had good experiences with them. Excellent customer service.

30 April 2026

The mechanic was a bit quick with my car driving it to fast in the garage to inspect it. Had my MOT fine and car cleaned nicely.

29 April 2026

Found problems with my vehicle during health check, but when I asked them to explain the issues, I was told I'd have to book it back in. I don't understand why the problems couldn't have been explained and quoted while it was at the dealership?

28 April 2026

Very poor job of cleaning my car. No issues with mechanical work though.

27 April 2026

Middle score. Arrived for 7.15am appointment and advised work would take 75 - 90 mins. Left at 10am. Can understand it takes time to valet the car but the overall wait was longer than anticipated.

27 April 2026

Our problem was fully resolved under warranty. I was kept fully informed during the repair.

27 April 2026

Helpful people and a quick turnaround.

27 April 2026

The inspection service was good and identified a tyre problem. Fitted a new tyre, which was competitively priced. Service all done efficiently and timely. My only criticism was the complimentary wash and vacuum of the car. It was a rushed job.

27 April 2026

Professional and to expected standards

26 April 2026

Usual high quality bmw service experience, however, noticeably slower and poorer comms than usual. Video said MOT was complete, but staff said it wasn't.

26 April 2026

Work was not completed, car was not checked and it had been cleaned with dirty water so the car was more dirty then when it come in. Worley a complaint email and no reply.

25 April 2026

Work was properly and quickly done. Only problem was that I could not sensibly wait for the minor work to be done - was told that I might have to wait five hours (for work that would not take longer than 30 minutes)! The result - £40 extra for cabs!

24 April 2026

Knew we were waiting so made us priority

21 April 2026

Great communication, fast and efficient. Good accommodation whilst I waited (desk, chair, WiFi, coffee) so I could Continue with my mornings work

21 April 2026

A job well done with courteous help from reception

21 April 2026

Was advised opened at 8 but when I arrived early it was clearly open - earlier drop offs would be helpful to manage around working hours

20 April 2026

Went in for engine oil and microfilter change. When booking, these prices weren't available. After checking in, then I got a price. I asked for a breakdown of pricing, and was ignored. Would like prices upfront when booking, and not to be ignored.

18 April 2026

Had my car visited for recall, communication was great, the whole process went very smoothly. Thank you to Matt Brindle

18 April 2026

Why it took nearly 3 hours for a running in servce boggles the mind. The car wash was pathetic. This service is simply an oil change and I was told it would take 1-1.5 hours, including the wash.

16 April 2026

Not told about additional work. Sorted out post return, and was offered a £150 deduction, that I accepted, although should have been informed beforehand. Diesel additive was charged, but not added - the container left on passenger seat.

15 April 2026

Service changed injectors. First time engine started post service warning lights, engine misfiring, into limp mode. BWM Breakdown took over. Still waiting for car back...

15 April 2026

Cleaning service was offered but externally was not done particularly well (flies still on front and backs of mirrors) and no internal vacuuming undertaken. Its not a huge bother but if offered then historically this has been done well.

15 April 2026

I booked an appointment online for 1130 - was told when I called to check that it wasn't a booking that I had to drop off between 8-10 to leave it there all day, which was not convenient

14 April 2026

Easy to book an appointment/drop if car. Updated on findings.

14 April 2026

Recall work was done on schedule and staff were friendly and helpful.

13 April 2026

provided a comprehensive service and fault investigation service

12 April 2026

Very good friendly service with no pressure

08 April 2026

Very pleased with the work done

08 April 2026

Great service

08 April 2026

Great service

07 April 2026

All efficient and polite

07 April 2026

My car has been damaged and I was told I would be contacted next day, I am still waiting for them to contact me!

07 April 2026

Overall a good experience with comfortable waiting area and good coffee. On check in and previously over the phone I mentioned my reg number was quoted incorrectly and despite raising this a number of times the final invoice was still not correct!

04 April 2026

My issues with the car still not resolved

04 April 2026

Not comopletely satisfied because you were by a mile the most expensive for this repair.

04 April 2026

I give average this time as this time they didn't give me a 5doors courtesy car as I requested a month ago when I made this appointment. And it end up given me a smallest mini convertible with a baby seat which was impossible to put at the back.

01 April 2026

Easy to book, good customer service.

01 April 2026

Very welcoming , friendly staff , good knowledge

31 March 2026

Very effective and great experience

30 March 2026

Communication was excellent, and comfortable in the showroom while we waited.

30 March 2026

Excellent service as usual!

30 March 2026

The whole process was straightforward and efficient.

28 March 2026

Excellent service and when I needed a last minute car. Ben the sales manager gave me his own

28 March 2026

Generally poor service three faults only fixed one telling me the others would be chargeable. I had to fight to get the team to look for one of them two. Very poor

28 March 2026

Nothing to fault.

25 March 2026

Very good service

24 March 2026

Anita gave me excellent service

24 March 2026

Good service.

22 March 2026

No messing just very very easy

19 March 2026

Good service as per usual.

17 March 2026

The car is still leaking

17 March 2026

On the day of my service I was happy with my experience in branch. However I had to order a new locking wheel nut. I had to chase this up. Sent my 82 year father to collect, was not seen or helped for 10 mins then issued with wrong part. Very poor

16 March 2026

I was satisfied with the friendly and professional service I received at Group 1.

16 March 2026

Car in for minor service, MOT and tyre change. Stayed around waiting for the car to be finished. At 3.00ish got a call to say it wouldn't be finished that day. Had to go home and make an 80 mile round trip the following day to collect my car. UNHAPPY

16 March 2026

Good experience with the whole process, from booking to finial report.

16 March 2026

Still have some issues, not addressed

16 March 2026

Car was booked in due to a recall. Had to pay for a loan car as none were available having booked my car in well in advance. The brake fluid change also not done even though it was checked in two days before on the job card to be done.

15 March 2026

Checks done under warrany

PLEASE DON'T HESITATE TO GET IN TOUCH WITH US

Our contact details

FIND Group 1 Cambridge BMW

Address

Sheepfold Lane, Cambourne, Cambridge, CB23 6EF

Opening Hours

Mon–Fri:08:30 - 18:00
Sat:09:00 - 17:00
Sun:11:00 - 16:00

Phone

01954 574 739

Map

Areas served

Cambridge as well as surrounding areas including Ely, Royston, Huntingdon and St. Ives

View map

Address

Sheepfold Lane, Cambourne, Cambridge, CB23 6EF

Opening Hours

Mon–Fri:08:00 - 18:00
Sat:08:30 - 13:00
Sun:Closed

Phone

01954 380 015

Map

Areas served

Cambridge as well as surrounding areas including Ely, Royston, Huntingdon and St. Ives

View map

Address

Sheepfold Lane, Cambourne, Cambridge, CB23 6EF

Opening Hours

Mon–Fri:08:00 - 18:00
Sat:08:30 - 13:00
Sun:Closed

Phone

01954 784593

Map

Areas served

Cambridge as well as surrounding areas including Ely, Royston, Huntingdon and St. Ives

View map

Address

Sheepfold Lane, Cambourne, Cambridge, CB23 6EF

Opening Hours

Mon–Fri:08:30 - 18:00
Sat:Closed
Sun:Closed

Phone

01954 380 015

Map

Areas served

Cambridge as well as surrounding areas including Ely, Royston, Huntingdon and St. Ives

View map